Christmas gifts
Delivering Christmas gifts that will be around for years and keep you top of mind
- PROJECT Corporate Christmas Gifts
- INDUSTRY Automotive | Leasing
- PLANT/S USED Lime Trees
- PURPOSE Thank customers for the business during the year and build the relationship further with key clients
- APPROACH Distribute plants to head office, where Account Managers hand delivered plants to their clients.
- OUTCOME Great feedback and increased depth of relationship through the lasting gift
- CUSTOMER FEEDBACK
Customer feedback has been nothing short of exceptional, the gifts have been well received.
Thank you very much for the service you have provided us, the seamless delivery process has ensured that practically all plants have now been gifted.
Case Studies of Reasons for Purchasing
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Customer feedback has been nothing short of exceptional, the gifts have been well received.\r\n
\r\nThank you very much for the service you have provided us, the seamless delivery process has ensured that practically all plants have now been gifted.
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high value customers as a line in the sand to introduce our new adviser. After the plants went out the phones were red hot saying how lovely the gift was and such a great idea. We sent money trees as recommended by Give Plants. We even had customers sending us thank you cards. The idea was to do something different which we have achieved but we have also started to write business off the back of the campaign as we are now front of mind. The most successful gift we have ever sent and will continue to follow this winning strategy. Jonathan Beale - Head of Investment Services, ASB
", "itemId": 3444769, "name": "Customer retention", "urlWithHost": "http://www.giveplants.co.nz/case-studies/customer-retention", "url": "/case-studies/customer-retention", "releaseDate": "2016-12-19T00:00:00", "releaseDate_raw": "2016-12-18T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:07.95", "lastUpdateDate_raw": "2017-06-17T23:53:07.95", "counter": 1, "weight": 99, "commentCount": 0, "editUrl": "/case-studies/customer-retention?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444769&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/customer-retention.jpg", "Project": "Retention of high value clients", "Industry": "Banking,Investments", "Plants Used": "Money Tree ", "Purpose": "To retain a client portfolio ", "Approach": "Send a money tree to all the clients in the portfolio as an introduction to the new Investment Adviser. The previous Investment Adviser had left and gone to a competitor.", "Outcome": "Clients were retained and additional business was written off the back of the campaign. ", "Header-Banner background": "/_images/banner02.jpg", "Header-Banner text": "Using Plant Gifts as a strategy to retain and grow your existing customer base
" }, { "description": "Customer feedback has been nothing short of exceptional, the gifts have been well received.\r\n
\r\nThank you very much for the service you have provided us, the seamless delivery process has ensured that practically all plants have now been gifted.
", "itemId": 3444768, "name": "Christmas gifts", "urlWithHost": "http://www.giveplants.co.nz/case-studies/christmas-gifts", "url": "/case-studies/christmas-gifts", "releaseDate": "2016-12-20T00:00:00", "releaseDate_raw": "2016-12-19T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:07.507", "lastUpdateDate_raw": "2017-06-17T23:53:07.507", "counter": 2, "weight": 88, "commentCount": 0, "editUrl": "/case-studies/christmas-gifts?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444768&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/christmas-gifts.jpg", "Project": "Corporate Christmas Gifts ", "Industry": "Automotive,Leasing", "Plants Used": "Lime Trees", "Purpose": "Thank customers for the business during the year and build the relationship further with key clients ", "Approach": "Distribute plants to head office, where Account Managers hand delivered plants to their clients. ", "Outcome": "Great feedback and increased depth of relationship through the lasting gift ", "Header-Banner background": "/_images/banner06.jpg", "Header-Banner text": "Delivering Christmas gifts that will be around for years and keep you top of mind
" }, { "description": "Really hit the mark and the feedback from the delegates was it was so apt. A number commented that it was such a good idea that they will use it in the future, so you should get some more orders ☺. Thank you for making it so easy.
", "itemId": 3444770, "name": "Eco and sustainable message", "urlWithHost": "http://www.giveplants.co.nz/case-studies/eco-and-sustainable-message", "url": "/case-studies/eco-and-sustainable-message", "releaseDate": "2016-12-20T00:00:00", "releaseDate_raw": "2016-12-19T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:08", "lastUpdateDate_raw": "2017-06-17T23:53:08", "counter": 3, "weight": 80, "commentCount": 0, "editUrl": "/case-studies/eco-and-sustainable-message?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444770&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/sustainability-eco.jpg", "Project": "Conference delegates gift ", "Industry": "Financial Services", "Plants Used": "Kowhai (Dragons Gold)", "Purpose": "Provide our conference delegates with an eco-friendly/ sustainable gift", "Approach": "Deliver plants to conference venue and have them sitting on tables", "Outcome": "Great feedback from delegates and a lasting reminder of the conference ", "Header-Banner background": "/images/casestudies/sustainability-eco.jpg", "Header-Banner text": "Reinforcing your corporate brand to a brighter and sustainable future
" }, { "description": "Amazing amount of feedback received from our client’s customers, here is a sample of one;
\r\n“What a super surprise awaited our return from the Coromandel.... The lime tree had been delivered by a very caring courier who had put it in a very secure place ready for our arrival home!!!! Dud has already prepared the sheltered plot ready to plant it ..... I can taste the lime infused gin and tonic already!!!! I can promise that it will be nurtured and cared for .... Dud has had great delight in telling the history of it to those who pop by
\r\nAgain .... Thanks a whole lot for the lime tree ..... It's well appreciated ..... Smiles Sharyn & Dud”
", "itemId": 3444774, "name": "Thanking customers", "urlWithHost": "http://www.giveplants.co.nz/case-studies/thanking-customers", "url": "/case-studies/thanking-customers", "releaseDate": "2016-12-19T00:00:00", "releaseDate_raw": "2016-12-18T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:08.4", "lastUpdateDate_raw": "2017-06-17T23:53:08.4", "counter": 4, "weight": 77, "commentCount": 0, "editUrl": "/case-studies/thanking-customers?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444774&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/automotive.jpg", "Project": "Thanking customers for business ", "Industry": "Automotive", "Plants Used": "Lime Tree", "Purpose": "To retain a client portfolio ", "Approach": "Send customers a lime tree a week to 10 days after purchasing a new car. Using lime trees to keep the dealership top of mind.", "Outcome": "Amazing feedback from clients and a long-term reminder and talking point with the client. Clients are still commenting years after receiving a lime tree from the dealer. ", "Header-Banner background": "/_images/banner03.jpg", "Header-Banner text": "Thanking your customers for their business and reinforcing the relationship for years to come
" }, { "description": "My clients have all been really happy to receive the plants. I feel that it is a more personal gift that will be remembered and it’s a more lasting gift than a hamper or wine. A few have promised to get me around for a drink when their lemons start to produce.
", "itemId": 3444771, "name": "House warming gift", "urlWithHost": "http://www.giveplants.co.nz/case-studies/house-warming-gift", "url": "/case-studies/house-warming-gift", "releaseDate": "2016-12-20T00:00:00", "releaseDate_raw": "2016-12-19T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:08.12", "lastUpdateDate_raw": "2017-06-17T23:53:08.12", "counter": 5, "weight": null, "commentCount": 0, "editUrl": "/case-studies/house-warming-gift?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444771&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/housewarming.jpg", "Project": "Welcome plants for new home buyers ", "Industry": "Real Estate", "Plants Used": "Lemon Trees", "Purpose": "Welcome clients to their new home and provide a constant reminder", "Approach": "Deliver plants upon settlement of properties", "Outcome": "Outstanding feedback, gained a number of new referrals and won more listings ", "Header-Banner background": "/images/casestudies/housewarming.jpg", "Header-Banner text": "What could be better than having your customers picking limes off a tree and remembering that you gave them the plant years earlier
" }, { "description": "CFO of The Group Limited, John Robson, said “We’re delighted with the new office and the entrance framed by the plants selected by Give Plants and the elegant pots. There is a more personal attachment to the planting; the consistent potting, and uniform choice of plants is in the control of our staff and keeps the space looking professional yet not sterile”.
", "itemId": 3444772, "name": "Office plants", "urlWithHost": "http://www.giveplants.co.nz/case-studies/office-plants", "url": "/case-studies/office-plants", "releaseDate": "2016-12-20T00:00:00", "releaseDate_raw": "2016-12-19T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:08.25", "lastUpdateDate_raw": "2017-06-17T23:53:08.25", "counter": 6, "weight": null, "commentCount": 0, "editUrl": "/case-studies/office-plants?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444772&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/officeplants.jpg", "Project": "Converting leased plants to company owned plants ", "Industry": "IT", "Plants Used": "Variety of indoor plants in large self-watering pots", "Purpose": "Reduce operating costs and increase staff engagement for plant care", "Approach": "When The Group Limited were planning a major office move across their two floors at their HQ in Wellington’s iconic 157 Lambton Quay building, they wanted to ensure that the new fit-out included plenty of greenery to help with air quality. They had a serviced plant contract that was expensive and not really meeting the needs of the staff; the planting was haphazard and there was little control over the variations in planting. This left the floor looking a little random, with different pots, planting and odd sizes. The new office design was based on a Scandinavian minimalist view, with light colours and wooden panelling to reflect light and provide open spaces. Plants were an important factor to break up the starkness, and to ensure some privacy in a very open plan office of around 100 people. \r\n\r\nIn addition, the main reception was designed to provide an immediate sense of welcome to guests exiting the lift to enter the new space. High quality tiling, subtle lighting, and clean lines were the driver, and pots were chosen to add definition to the space to both accentuate and provide contrast. The reception looks over the amazing harbour in Wellington, and plants that could handle the light, but that were hardy were a must. \r\n\r\nPlanting in the meeting rooms is similarly welcoming, with the design to ensure that they did not dominate the spaces. The same large white planters were used across the entire office, and a phased roll-out was agreed. Phase One was the introduction of a mix of plants (as advised by GivePlants) and with varying configurations to see how they coped with the light, and conditions. Phase Two was a double-down on planting and a roll-out of twice the number of plants around the office to provide privacy and to help with air quality.", "Outcome": "Reduced our operating costs with payback was 3 months. The team are more engaged with caring for the office plants. \r\n", "Header-Banner background": "/images/casestudies/officeplants.jpg", "Header-Banner text": "Removing operating costs associated with lease plants, gaining payback in 3 months and getting the team involved in nature
" }, { "description": "Thank you for organising the plants, the staff loved them and are promising all types of lime concoctions will be brought to work. We are running a competition amongst ourselves to see who gets the most limes. Thanks once again and have a great Christmas.
", "itemId": 3444773, "name": "Staff Christmas Gifts", "urlWithHost": "http://www.giveplants.co.nz/case-studies/staff-christmas-gifts", "url": "/case-studies/staff-christmas-gifts", "releaseDate": "2016-12-20T00:00:00", "releaseDate_raw": "2016-12-19T21:00:00", "expiryDate": "9999-01-01T00:00:00", "expiryDate_raw": "9999-01-01T00:00:00", "lastUpdateDate": "2017-06-18T01:53:08.33", "lastUpdateDate_raw": "2017-06-17T23:53:08.33", "counter": 7, "weight": null, "commentCount": 0, "editUrl": "/case-studies/staff-christmas-gifts?A=Edit", "isCustomerModule": false, "editParams": "", "edit": "", "deleteUrl": "/CustomContentProcess.aspx?CCID=22025&OID=3444773&A=Delete", "deleteParams": "", "delete": "", "Logo": "/images/casestudies/staff-rewards.jpg", "Project": "", "Industry": "Aged Care", "Plants Used": "Lime tree", "Purpose": "Thank the staff for a great year ", "Approach": "Deliver plants for Christmas function ", "Outcome": "Surprise and great feedback ", "Header-Banner background": "", "Header-Banner text": "Rewarding the team for a great year with a living gift that will last a life time
" }, { "description": "In early 2014 the Terabyte marketing team was looking at ways to increase our brand awareness amongst key NZ tourism organisations by way of a fresh and innovative marketing approach. Terabytes vision as a web design and development partner is to maximise our clients online offering, and ultimately grow their market share. What better way to capture a potential client’s imagination and illustrate our commitment to nurturing and growing their digital offering, than combining a strategic marketing piece with a living plant. So now we had a great marketing concept but how were we going to manage the fulfilment? This is where Jerrod and the Give Plants team worked their magic and made it so easy for both myself and our marketing team to make this direct mail concept a reality. Overall our direct marketing campaign produced some fantastic results for Terabyte. The campaign not only created a real buzz around our brand and work within the tourism sector, it has also helped deliver our sales team two new significant website projects as well as a number of other opportunities that we are currently pitching for. Throughout the entire process from our initial order through to delivery and after sales support, the team at Give Plants were fantastic. My advice to any company looking to execute an innovative marketing strategy is to give Jerrod and the team at Give Plants a call.
\r\nGerard Smith - Terabyte
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