The feedback has been amazing from the end customers and in some cases has resulted directly in further business within the week. This happened for a Bank that used our Money Trees as a gift to thank their high net worth investment clients. Client feedback started as soon as the plants started arriving. The bank received e-mails, hand written cards, phone calls and in several cases further funds were invested.
Choosing the plant gift is important and for the bank obviously the Money Tree was a perfect fit. They chose plants because they are a lasting gift and the association that the plant will grow like your investments. Alternatively we have Real Estate firms using Lemon Trees so their clients can be able to celebrate the purchase of the house in years to come.
Some tips that may help:
- Choose the plant carefully and tie this back to your message
- Avoid letting the customer know that a gift will arrive, it is all about the surprise (remember a random act of kindness)
- Branded packaging/ boxes can distract from the surprise. We find our generic Give Plants boxes work well especially when the client supplies their own branded thank you card.